Carbon Tracker

Our Approach

Carbon Tracker is the first financial think tank which was able to translate climate science into the language of finance, highlighting the risks related to global warming for the energy investor community.

We collaborated with them to produce a paper cut out style animation which emphasized the urgency of the climate crisis, whilst reflecting the risks and opportunities of a low-carbon future.

This animation dramatised the importance of investors aligning their strategy to the climate emergency, by showing two investors who take radically different actions in the face of climate change; one decides to divest from fossil fuels while the other continues to invest in fossil fuels and carbon-intensive projects.

Credits

Producer: Robert Tavernier

Creative Director and Scripting: Eavan Ryan

Creative: Mary Waireri